Whether you’re a start-up, established business or a sole trader, attending referral marketing meetings in Tameside could be what you need to generate qualified sales enquiries.
Referral marketing is a relationship focused strategy. Organisations host regular business meetings for local professionals to attend. The meetings provide a platform for like-minded businesspeople to meet and collectively work on a word-of-mouth process.
In a world where reviews and peer recommendation carry kudos, referral marketing offers an effective way for businesses to build a positive reputation and gain increased awareness for their products and services.
Participants at referral marketing events will begin their journey by visiting a meeting once or twice to get a feel for the culture and agenda. A couple of meetings is more than sufficient for you to determine whether the platform is a viable route to market. Organisations are membership-led so you can only visit a couple of times before having to make the decision to sign up as an advocate.
Whilst this may seem strange if you are new to the concept of referral marketing, it guarantees that members are loyal and open to working for the greater good of the entire team.
Meetings will follow a structure that introduces the organisation and gives an overview of what will unfold during the 90 minute to two-hour sessions.
Dedicated time is given to each member and guest to talk about their business. Around one minute is usually sufficient to deliver a punchy elevator pitch describing how you serve your customers.
Refreshments will be provided and there will be a chance to network with others at the start of the meeting and sometimes during a midway break.
Longer presentations from members may take place and there will usually be a contribution section where people share referrals, opportunities and appreciation.
No doubt there will be several referral marketing organisations operating across Tameside.
Tameside has a population of around 225,000 and takes its name from the River Tame, which runs through the borough. The area has a beautiful blend of countryside and captivating history and is known for its museums, heritage centres and the famous Ashton-under-Lyne market.
Try a Google search to find events near you and ask friends, work and business colleagues, and family members if they have any experience of attending such events. If they have, they will likely recommend specific meetings and provide an overview of the benefits.
NetworkIN is a referral marketing community that stretches across Staffordshire, Cheshire, Lancashire and the West Midlands.
There is a Tameside referral marketing group that meets fortnightly on a Tuesday from 10am-12pm. Like-minded business owners and professionals embrace the ethos of referral marketing and work together to find qualified leads and positive opportunities to help everyone grow.
Referral marketing and networking organisations have similarities as well as differences. The key benefits of NetworkIN referral marketing include:
A chance to build your authority
Sector exclusivity
Free introductory training and business planning
The opportunity to publicise events and courses
Access to a personalised return on investment tracking system
Additional awareness created from online promotional resources
Corporate social responsibility opportunities to work alongside the NetworkIN charity consortium
Get in touch with the team to book sample visit to the NetworkIN referral marketing meeting in Tameside today.
percent of consumers identify word of mouth as a key influencer in their purchasing decision – Ogilvy, Google, TNS.
percent higher profit margins are achieved from a referred customer - Annexcloud
percent increased marketing effectiveness generated using from word of mouth - Market Share
percent of consumers trust referrals from people they know - Nielsen
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